Death by Photos
Are your listing photos killing the sale of your house? Did you know over 90% of buyers will start their search online and 83% of buyers rated photos as the most useful website feature? Which means buyers are weeding out the houses they don’t want to see even before they go out with an agent. All based on photos. I am constantly amazed at the bad photos when looking at our MLS – kitchens with cluttered countertops and refrigerators covered with papers, bedrooms littered with clothes & toys and unmade beds, heavy curtains suffocating windows, living rooms with too much furniture and too many decorations, etc. Not to mention the blurry photos, shots of useless areas like hallways, camera flash back from windows and mirrors, and shooting from bad angles. My advice? If you truly want to sell your home, you should be preparing the house before photos are taken. Clean up, de-clutter, remove excess furniture, and yes, get all that stuff off of your refrigerator & countertops! You also should double check how the photos look online and ask your agent to re-take anything you think looks bad. Do not underestimate the power of photography! If you are looking for an agent to give you straight advice on prepping your property for sale, then give me a call! 603-526-4116, donna@donnaforest.com, www.donnaforest.comStatistics from the National Association of REALTORS® 2014 Profile of Home Buyers and Sellers
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