A Picture is Worth What?
The old saying “a picture is worth a thousand words” definitely holds true in real estate marketing. With 90% of buyers starting their search online, it is imperative to have good photos and plenty of them in as many websites as possible. Listings with 3 or 4 photos, bad lighting or cluttered rooms will be skipped over by buyers. Sellers should be preparing their house before the agent arrives. This means extensive de-cluttering – removing items from countertops & on top of cabinets, clearing knick-knacks, removing everything from the refrigerator, getting rid of furniture if necessary, and neutralizing eye-popping colors. And of course, curb appeal is everything. Essentially the home should be staged for maximum effect. A competent agent will use a wide angle lens, ensure there is adequate lighting and take lots of pictures. Sellers should go online and view how their listing compares to other properties for sale. There should be 24 good photos in the Multiple Listing Service. If there aren’t, it may be time for a re-shoot! If you're interested in selling your home, give me a call at 603-526-4116 or email donna@donnaforest.com.